It seems that almost every day, we read a new report about the state of individual giving. Keeping an eye on trends can inform the work we do, but real-world experience will differ for each nonprofit. Some nonprofits will see decreases in giving this year, while others will celebrate record years. Regardless of the broader trends, each nonprofit needs to have its own plan thoughtfully aligned with its mission and the people who support it. As we like to say, “Have a plan, work the plan, evaluate and adjust the plan, repeat.”

Click here to learn more about how to create a development plan for your nonprofit.